Tuesday, August 19, 2014

Opinions Broadcasters TV: detailed target group more important than the commercial group 16-59 Rafa


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Interactive Agencies Facebook Google Megapanel / PBI Internet Advertising Reports Personnel Changes Guest
RMF FM and Radio ZET Three headed radio market in Krakow
Play: more than 5 million customers and the Internet, 50 percent. Poles within LTE
Taylor Swift showed "Shake It Off" more on the site "Culture" Wirtualnemedia.pl / news / Advertising / Advertising Campaigns
We dream motorcycle advertises a loan with an interest rate mBank "lower than the lowest" (video) Poland advertisement by 1.9 percent. up of spending pharmacy and FMCG down sharply newspaper 14.6 billion cuisine courier on mobile advertising, display advertising's fastest growing Mattel dolls Ever After High (video)
The campaign is based on the miniseries, whose heroes are Eric and Eugene Komersowie brothers leading online store. In subsequent sections of funny dialogues and unforeseen cuisine courier situations involving brothers represent different mail service cuisine courier for Polish industry in e-commerce. Episodes are posted on the site and the channel youtube'owym company.
- The services of the Polish Post has already benefited 60 percent. entrepreneurs engaged in e-commerce. Through a new campaign we want to convince them that it is worth to stay with us on a permanent basis, to inform about new services and outputs offer to customers who have not cooperated with us - says Marcin Szymkowiak, director of marketing and filatelistytki the Polish Post. - Our goal is a full service cuisine courier logistics e-commerce industry, so shop owners can concentrate on their core business - promises.
Advertising campaign is conducted on the Internet, includes spots on YouTube (pre-roll formats, masthead and trailers) and other advertising (including custom formats and performance marketing at Allegro, activity SEO).
In this category, "EMPiK every inspires differently" - Cezary Claw and David Kwiatkowski in the school campaign (video) PKO BP in the corner of the eye advertises "touchingly affordable" Mini Rátka (video) Toddlers and wolfdog promote Polsat Digital package from the World Cup volleyball (video) Talk -show squirrels advertises "the second year free" the loan in BGZ (video) Ultimo: Because it easier to pay off debt, than to live with him (video) 'Feel clean. Feel fresh "in the campaign Adidas shampoo for men (video) Reebok reward for the greatest tattoo of a brand logo (video) advertises dream motorcycle loan with an interest rate mBank" lower than the lowest "(video) advertises Mattel dolls Ever After High (video)
In Europe, the most satisfied with online shopping are Poles (infographic) Price most important when choosing an e-store, Doz.pl best yet in 2014. Global e-commerce market will grow by nearly 20 percent. Facebook with the button "buy" Online Shopping in foreign e-stores more and more popular in Europe, the Polish Post is advertising mobile application Envelo (video) Dove and Bociek brand heores Polish Post on Facebook European e-commerce market was worth 363.1 billion in 2013 ., Poland in 15th place (infographic) Mail Poland relies on e-commerce, expanding the offer for online shops
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Opinions Broadcasters TV: detailed target group more important than the commercial group 16-59 Rafal Majka Rafal Majka quickly enters into the world of advertising, but it is not known how long Does BZ WBK will gain through rebranding to Santander? (Opinions) Dariusz Geiger Yes (can) look

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